Crafted a bold, playful logo for Saboor Akram's studio, Boorayy, blending comic book charm with meticulous hand-lettered design precision.
Client
Boorayy
Work
Branding Kit
This branding project was undertaken for Saboor Akram's studio, Boorayy. The goal was to design a logo that embodies a bold yet playful, comic book-like personality, perfectly reflecting the studio's creative spirit. The project required a keen understanding of the client's vision and a meticulous approach to design execution.
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To achieve the desired aesthetic, we began by hand-lettering the typefaces in both languages. This allowed for a high degree of customization and creativity, ensuring that each letterform was unique and aligned with the comic book theme. The hand-lettered designs were then meticulously cleaned up and refined in Adobe Illustrator, a step that was crucial for maintaining quality and precision.
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This process ensured that the final logo was versatile and high-quality, suitable for various applications, including printing on both paper and fabric. The bold and playful nature of the logo not only captures the essence of Boorayy but also stands out in any medium, making it a memorable and impactful brand mark.